For most insurance agencies running GoHighLevel, the best dialer is CallCloud's Parallel Dialer at $125 per seat per month: up to 5 lines, unlimited calling and minutes, month-to-month terms, and published performance specs (22ms median answer-to-rep, under 2% of outbound numbers flagged as spam) that fit high-volume life, final expense, Medicare, and P&C lead dialing. It runs as a standalone web dialer alongside GoHighLevel rather than inside it. If you want dialing embedded in GoHighLevel itself, HighLevel's native dialer ($97/$297/$497 plans plus $0.0166 per outbound minute) or WAVV ($59/$99/$149, 3 embedded lines) are the picks.
That is the whole decision in two sentences. The rest of this guide sorts the field by how each dialer attaches to a GoHighLevel stack and what it costs per agent per month.
The decision axis we use throughout: embedded-in-GHL vs. standalone web dialer vs. insurance-specific platform, settled by three numbers: line count, pricing model (per-minute vs. unlimited), and what DNC and compliance tooling is included. A solo agent writing a few hundred minutes a week should not buy the same dialer as a five-person final expense team working aged leads all day.
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What is the best dialer for an insurance agency running GoHighLevel?
The answer depends on where you want your agents to live. If they live in GoHighLevel (calendar, pipelines, SMS), the native dialer or WAVV keeps everything in one screen. If they dial from a separate workspace and log outcomes back to the CRM, a standalone parallel dialer buys more lines and fixed monthly cost.
Our ranking, best first for a typical agency:
Dialer
Price
Lines
Mode
CallCloud Web Dialer
$125/seat/mo
Up to 5
Parallel
WAVV
$59-$149/mo
3
Parallel, embedded in GHL
HighLevel native
$97-$497/mo + $0.0166/min
1
Sequential
smrtDialer
$29 + $90 add-on + $0.03/min
4
Power
PhoneBurner
$165-$215/user/mo ($140 annual)
1
Power
Kixie
Not published
Up to 4
Power
Trellus
$99.99/$149.99
Multi-line
Parallel
Aloware
$30/$60/$85/user annual
Varies
Varies
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How we picked and what we verified
We compared published per-seat prices, line counts, and dialing modes (sequential/power vs. parallel vs. predictive) across the GoHighLevel dialer field and the broader insurance dialer field. Where a vendor publishes no price or no line count, we say so instead of estimating. Kixie's pricing and Aircall's dialer tier are the two clearest examples. Vendor performance claims, such as PhoneBurner's 60-80 contacts per hour, were noted but not independently verified.
One diligence rule applies to every option in this list, including our top pick: request a pilot and current compliance documentation before you commit. Ask specifically how the vendor handles DNC scrubbing, abandoned-call rates under the FTC's 3% ceiling and two-second connection rule, and Medicare-specific calling restrictions if you sell Medicare. A vendor that cannot produce those answers in writing is a vendor you should not route insurance leads through.
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CallCloud: the best parallel dialer pick for high-volume insurance calling
CallCloud's Parallel Dialer costs $125 per seat per month with up to 5 lines dialing at once, unlimited calling and minutes, priority support, and zero-lag connect. The Power Dialer at $60 per seat runs one line with unlimited calling, a local number, CRM sync, and AI call notes. The CallCloud+ add-on at $40 per seat adds Sequences (call, email, and LinkedIn steps with A/B tests) and the Virtual Salesfloor, where managers listen in and whisper-coach live calls while a leaderboard tracks the block. Terms are month to month with no published seat minimum, and UK calling is available for +$15 on Power or +$25 on Parallel.
CallCloud is built for exactly this audience per its own material: life, final expense, Medicare, and P&C agency calling. The published specs are unusually concrete for a dialer vendor: 22ms median answer-to-rep measured on live calls, and under 2% of outbound numbers flagged as spam.
CallCloud's Parallel Dialer dials up to 5 lines at once with unlimited minutes and month-to-month terms. It is built for the exact audiences an insurance agency serves: life, final expense, Medicare, and P&C. You run it as a standalone web dialer alongside GoHighLevel rather than inside it.
+Unlimited calling means the bill stays flat as volume grows
+Published spam-rate and lag figures, which most dialer vendors do not offer
+Virtual Salesfloor adds whisper coaching and a live leaderboard for team blocks
Cons
–No GoHighLevel integration appears in CallCloud's own material; its documented integrations are Salesloft, Outreach, and HubSpot
–Its published third-party review base is small (nine ratings in the samples we hold)
Best for:High-volume insurance agencies that want 5-line parallel dialing at a fixed monthly cost
The GHL gap is a scope fact, not a disqualifier: agencies run CallCloud in a browser window next to their GoHighLevel tab and log outcomes back manually or through their existing CRM sync.
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HighLevel native dialer: the zero-integration option
If you want one system and nothing else, HighLevel includes a dialer on its $97/$297/$497 plans, with outbound calling billed at $0.0166 per minute. Dialing is sequential from a queue: one number at a time, no parallel mode. That is the whole trade-off. Cost scales with minutes rather than seats, which can favor a solo agent or a two-person shop, and there is no third-party tooling to maintain.
PickNo. 02
HighLevel native dialer
$97-$497/month plus $0.0166 per outbound minute
The native dialer is included in the GoHighLevel plans most agencies already pay for. For moderate volume it is enough; for a team grinding aged lead lists all day, the sequential queue becomes the bottleneck.
Lines
1, sequential queue
Pricing
plan plus per-minute outbound rate
Setup
none beyond connecting a number
Pros
+One system for calendar, SMS, pipelines, and calling
+Costs scale with usage rather than seats, which favors small teams
Cons
–No parallel dialing, so per-agent throughput caps well below 5-line tools
–Per-minute costs grow with volume
Best for:Agencies that want calling inside the CRM with zero third-party tools
WAVV is one of the few third-party dialers that runs inside the GoHighLevel interface itself, with 3 embedded lines on plans at $59/$99/$149 per month. It is the middle path on our axis: more simultaneous lines than the native dialer, less setup than running an external dialer alongside the CRM.
PickNo. 03
WAVV
$59-$149/month
WAVV buys you parallel dialing without abandoning the CRM your agency already runs. It costs less than a 5-line standalone dialer and gives back one thing: the extra two lines a high-volume shop would use.
Lines
3, embedded in GHL
Plans
$59/$99/$149 per month
Pros
+Dialing happens inside the GoHighLevel interface, so workflows stay in one place
+Triple the simultaneous lines of the native dialer
Cons
–Fewer published performance specs than larger vendors
–3 lines cap throughput below CallCloud's 5
Best for:Agencies that want parallel dialing without leaving GoHighLevel
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smrtDialer (Smart Male): per-minute pricing for small insurance teams
smrtDialer runs $29 per seat plus a $90 four-line add-on, with calling at $0.03 per minute, native to the Smart CRM ecosystem. For a solo agent who wants 4 lines, that is the cheapest entry point in the field. The catch is the same as the native GoHighLevel dialer's: costs stack with volume, and it is tied to the smrt ecosystem rather than to GoHighLevel.
PickNo. 04
smrtDialer
$29/seat + $90 four-line add-on + $0.03/min
smrtDialer makes sense when minutes are scarce and the line count matters more than unlimited calling. Past a few thousand minutes a month, an unlimited plan starts winning.
Lines
4 via add-on
Pricing
seat fee plus add-on plus per-minute calling
Pros
+Lowest published entry point for 4-line dialing
+Per-minute pricing means low volume stays cheap
Cons
–Costs scale with call volume, reversing the math for busy teams
–Native to the Smart CRM ecosystem, not GoHighLevel
Best for:Solo agents with low monthly minutes who want 4 lines
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PhoneBurner: the proven power dialer with compliance trade-offs
PhoneBurner costs $165/$195/$215 per user monthly, or $140 when billed annually, for single-line power dialing with a vendor-claimed 60-80 contacts per hour and one-click voicemail drop on every plan. It carries a SOC 2 certification dated March 26, 2026. For an agency that lives on voicemail-heavy follow-up, that drop feature is a real reason to choose it.
The compliance cost matters for insurance specifically: DNC scrubbing requires a separate DNC.com subscription. If you call insurance leads, that subscription is a line item, not an option.
PickNo. 05
PhoneBurner
$165-$215/user/month ($140 annual)
PhoneBurner is the established name in power dialing. For a GHL agency, it runs as an outside tool, and the DNC.com subscription should be priced into any comparison.
Lines
1, sequential power dialing
Voicemail
one-click drop on all plans
Compliance
SOC 2 certification dated March 26, 2026
Pros
+Mature, widely reviewed platform with a long track record
+Voicemail drop included on every plan
Cons
–Single line only, so throughput is fixed regardless of team size
–DNC scrubbing requires a separate DNC.com subscription
Best for:Teams built around voicemail-drop follow-up sequences
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Kixie: up to 4 lines, but you have to ask the price
Kixie's Multi-Line PowerDialer supports up to 4 lines, which puts it in the same throughput class as WAVV and smrtDialer. But Kixie publishes no price for it, which makes comparison shopping harder and leaves seat minimums unknown until you talk to sales. We report that honestly rather than filling in a number.
PickNo. 06
Kixie Multi-Line PowerDialer
Kixie belongs on a shortlist for its line count alone. Getting an actual price requires a sales conversation, so treat any budget comparison as provisional until the quote arrives.
Lines
up to 4
Pricing
not published
Pros
+4 lines is a real step up from single-line power dialers
Cons
–Quote-only pricing makes side-by-side comparison difficult
–Seat minimums unknown until sales contact
Best for:Teams that want mid-range line counts and will negotiate price
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Aloware, JustCall, and Aircall: budget and predictive options worth a look
Aloware lists at $30/$60/$85 per user billed annually, with a five-seat minimum, and its DNC sync is one-way, which matters when you are scrubbing insurance lead lists. JustCall offers 10-line predictive dialing on a custom-priced SalesPro plan with a two-seat minimum, the highest line count in the field. Aircall sits nearby at $50 per license with a 3-license minimum, plus the Airlinx connector from $99, but its dialer capability sits on the Professional tier rather than Essentials. All three require verification of the details before committing, since none are GoHighLevel-native.
None of these wins a niche outright. Aloware is the budget pick if the seat minimum fits; JustCall is the only predictive option on the list if you have the volume to justify it.
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Trellus and the insurance-specific platforms: when a vertical tool beats a general dialer
Trellus lists at $99.99/$149.99, with a $34.99 promo price seen in one channel, and offers embedded multi-line dialing aimed at sales engagement stacks rather than at GoHighLevel. Around it sits a cluster of insurance-specific platforms: Ricochet360 ($35-$198 per seat, capped at 300 calls per day until the Galaxy tier), Ringy ($119 for the CRM plus a $70 dialer add-on), DYL ($49-$149 per user), and EVS7 Dolphin ($119 per agent). These bundle agency management and CRM features the general dialers do not have, but none are GoHighLevel-native.
The decision rule from our opening axis applies here in its plainest form: pick this branch only when agency management features matter more than your GHL workflows. If your pipelines, calendar, and automations live in GoHighLevel and you are happy there, a vertical CRM that duplicates them is a cost, not a bonus, and a standalone parallel dialer fits your stack better.
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Who should pick what: the final comparison and our verdict
Our editorial pick for most insurance agencies on GoHighLevel is CallCloud. The reasons are concrete: published 5-line parallel dialing at $125 per seat month-to-month, unlimited calling that keeps the bill flat as volume grows, and stated fit with life, Medicare, final expense, and P&C calling. You run it as a standalone dialer beside GoHighLevel rather than inside it, and for most high-volume shops that trade is worth making.
After that, the branches are simple:
▪CallCloud Web Dialer ($125/seat): the default for high-volume lead dialing.
▪WAVV ($59-$149): if you need dialing embedded inside GoHighLevel itself.
▪HighLevel native ($97-$497 plus $0.0166/min): if you want zero third-party tooling and accept sequential speeds.
▪PhoneBurner ($165-$215, $140 annual): if you want a mature single-line power dialer with voicemail drop.
▪Trellus ($99.99/$149.99) or an insurance-specific platform: only when vertical CRM features outweigh dialing throughput.
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Cost at a glance
Dialer
Price
Lines
CallCloud
$125/seat/mo
5
WAVV
$59-$149/mo
3
HighLevel native
$97-$497 + $0.0166/min
1
smrtDialer
$29 + $90 + $0.03/min
4
PhoneBurner
$165-$215 ($140 annual)
1
Kixie
Not published
Up to 4
Trellus
$99.99/$149.99
Multi-line
Aloware
$30/$60/$85 annual, 5-seat minimum
Varies
Does GoHighLevel have a built-in dialer, and can it dial in parallel?
Yes, GoHighLevel includes a dialer on its $97/$297/$497 plans with outbound calling at $0.0166 per minute. It dials sequentially from a queue only, with no parallel mode, so per-agent throughput stays well below what 3-to-5-line tools deliver.
Can I use CallCloud with GoHighLevel, or does it only work with Salesloft, Outreach, and HubSpot?
CallCloud's own material documents integrations with Salesloft, Outreach, and HubSpot, and it does not list a GoHighLevel integration. GHL users run it as a standalone browser-based dialer alongside their CRM and log outcomes back.
How many parallel lines do I need for insurance cold calling?
Most agent-to-agent research and vendor material points to 3-to-5 lines for full-time lead dialing, with 5 giving the highest connect rates for aged-list work. A solo agent working warm follow-up can do well with one or two lines.
Is per-minute or unlimited dialer pricing cheaper for a 5-agent insurance agency?
At high volume, unlimited wins. A 5-agent team burning 3,000 minutes a month pays roughly $50 in minutes at $0.0166 per minute plus overhead, but that scales forever, while $125 per seat for unlimited calling stays flat. Under a few hundred minutes per agent per day, per-minute plans like smrtDialer's $0.03 rate stay competitive.
What DNC and abandoned-call compliance rules apply when a dialer calls insurance leads?
Under the FTC's rules, predictive and parallel dialers must keep abandoned calls under 3% of answered calls per campaign per day and connect the caller to an agent within two seconds. DNC registry data must be synced every 31 days, and Medicare agents face additional CMS calling restrictions. Verify each vendor's specific handling in writing before routing leads.